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My experiences on AC have also introduced me to a wide array of smaller, quality manufacturers that tend to deal direct. I like this model better.
However, increasing shipping rates, high potential for shipping damage, and internet sales tax all loom as obstacles to success in that model.
Regarding a 30 day in home trial...I wouldn't want to be a retailer following that model. Too many people out there who aren't really buyers...they just want to play with equipment they can't afford.
Jax, you might consider making the pilgrimage to an audio show.