I think the question is more of a clinical bent - not "what in the H-E-double hockeysticks could be worth that money?", rather, "seriously, what's in the box?"
I'm guessing supreme transformers, ridiculously pure wire, etc. Lamm probably doesn't want people to know all of it. Anybody familiar with Kondo and the unbelievable rigor AND art that goes into their stuff? When you look at their process, the insane R&D, the vintage parts acquisition, and LONG production times it actually starts coming into focus.