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From a dealer point of view, I can only state what my customers spend on average. While there are a few that have well over $100k into their systems, I would say the average consumer is in the range of $8k-$10k for a complete system.
Hope this isn't a nuisance post. It's related at least. I think, if you are slow, picky & deliberate about putting together a system, once you go past about $1500, if the room's acousics aren't addressed money is being wasted.Ideally shoppers should be able to hear in one location 2 well-picked identical systems priced around $2k. One system would be a in a well-treated room, the other a normal crummy untreated room same dimensions as the first. That's all they'd need to convince them to spend money on acoustics before hardware.My 2c.
Average is a relative term, and impossible to define.............