Blu Ray will win by default with Pixar now on board....and no amount of hd player discounting by the other camp can overcome the lack of studio support by
MGM
Sony Pictures
Fox
Miramax
Disney
Lions Gate
Pixar
Columbia Tri Star
I see zero incentive for Blu Ray to be interested in a universal player either....as all of this exclusive studio support + the huge potential of the PS3 sales...looks to have Blu Ray as the long term , or possibly even short term winner by default.