Yep, it's unfair for the AVA equipment being unnoticed, and Salk gets all the attention.
I suggest next time in the show, Frank put a big sign in front, or on the sides of both speakers that says "driven by AVA".
Also have some equipment there just for display purpose, and not to drive anything.
Sounds like a good idea, makes you wonder why it hasn't been done before?! I think both manufacturers benefit from sharing reputations. Honest, great service at a fair--even better than fair--price, with devices made by humans and not robots nor humans treated like robots. The synergy deserves to be advertised even if in the end the Salk buyer does not use AVA or viceversa--it gives greater insight into the how or why of both companies.
Now, onto the question of why people forget the wall-plugged side of the equation... perhaps this is in the nature of the beast? These shows are probably there for the speakers, really. I know, it may not be the way we might think of it, but proceeding apace, do we really need an audio show to find out how these amps sound? They are pretty easy to ship, you can buy two or three different used ones and test them out, etc.
Speakers however really have a "strong personality", and it's the first and possibly the last thing you notice in any music room you have not seen before. So it seems that, psychoacoustically, you are forced to think a lot more about the speakers in an unfamiliar room than the electronics.