Nuforce Loyalty and Reward Program!!!

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rustydoglim

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Nuforce Loyalty and Reward Program!!!
« on: 9 Oct 2008, 07:46 am »
We are working on a worldwide customer loyalty and reward program.  We will publish more information next week and your comment is welcome.
This is a point earning program and you can use the earned points to obtain discount from the next purchase or exchange for products.

Ways to earn points:
1) Post review in online forums. You have to actually own Nuforce products.  We will review your posting to decide the award points. We review it base on quality of the posting. "Nuforce sucks!" or "Nuforce is AWESOME!!!" type of postings get 0 points  :nono:

2) Customer referral. Points will be awarded base on referral sales figure

3) You accumulate points base on your own purchase

Type of Awards:
1) Exchange points for consumer products such as earphones, Icon, Icon Mobile, S-1, S-0 etc
2) Exchange points for purchase discount ranging from 5% to 30%

Only activities after the program activation date will be counted.  Ok, we'll figure out how far back to retroactively apply the reward points.
We might also award some points for anyone who ever posted a review.
« Last Edit: 13 Oct 2008, 12:26 am by nuforce-jason »

mandolin!

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Re: Nuforce Loyalty and Reward Program!!!
« Reply #1 on: 9 Oct 2008, 11:15 am »
Jason

Will this program apply to consumer products or just the high-end stuff?


jerryc

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Re: Nuforce Loyalty and Reward Program!!!
« Reply #2 on: 9 Oct 2008, 11:15 pm »
What a brilliant idea!

JohnR

Re: Nuforce Loyalty and Reward Program!!!
« Reply #3 on: 9 Oct 2008, 11:43 pm »
1) Post review in online forums. You have to actually own Nuforce products.  We will review your posting to decide the award points. We review it base on quality of the posting. "Nuforce sucks!" or "Nuforce is AWESOME!!!" type of postings get 0 points  :nono:

Just a thought here... you may find this one backfires on you and/or the poster. If people are posting in return for (effectively) money, then any reviews posted would be questionable as the poster is no longer a "disinterested" (financially) party.

rustydoglim

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Re: Nuforce Loyalty and Reward Program!!!
« Reply #4 on: 11 Oct 2008, 12:11 pm »
We at Nuforce are always doing things differently than other high-end companies  :lol:
This reward program has not been activated yet and we really need some feedback.
See the draft copy at http://www.nuforce-icon.com/customer-reward.htm
THIS IS FOR HIGH-END and CONSUMER PRODUCTS.  It will appear on the main Nuforce site also.

We don't have big ad budget but we know that we have many loyal customers. You have been recommending Nuforce so now it is time to reward you and also ask for your help to grow the company during the recession.

With regards to offering reward for online posting, we share the same concern.  I hope the policy will address this concern: 1) You can't receive reward for posting unless you're a customer already and 2) you do not automatically get reward just for posting something. We have to judge that it is "real" (subjectively). As I have said, posting something like "Nuforce is awesome" gets no point :).  I think we also need to put a limit on "posting rewards" per person (for example, may be you can only receive one posting reward per product).

It is nothing new that companies of all sizes hire people to post or say good things. We don't do that. I think if our product is not good, it will be exposed regardless of whether we nudge people to post or not.  Well, we have an open mind and if this is a problem, we will remove the reward for posting.

Note that there is no reward points for your own purchase (difficult to administer since we would have to manage points for every customers worldwide and that's impossible) but points are awarded for referral sales.

One neat aspect of the program is that points are transferable  :thumb: (we don't care how you trade the points, we just manage the transfer).

I think we'll offer 50% of the points for activities that happened within 1 year prior to the program activation date.

rustydoglim

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Re: Nuforce Loyalty and Reward Program!!!
« Reply #5 on: 13 Oct 2008, 09:50 am »
It has been activated. Each point is equivalent to $0.07 when it is used to redeem product.
But points can also be used to obtain big discount.

Note that there are two programs and the points are not convertible. For details, see
http://www.nuforce-icon.com/customer-reward.htm

You can accumulate points very quickly, really  aa

mcullinan

Re: Nuforce Loyalty and Reward Program!!!
« Reply #6 on: 13 Oct 2008, 01:02 pm »
I have tons of reviews suggestion... I guess I have to go hunt them down?
Mike

rustydoglim

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Re: Nuforce Loyalty and Reward Program!!!
« Reply #7 on: 13 Oct 2008, 09:03 pm »
Just find one for each product that you posted a review. We certainly appreciate multiple posting of the same product recommendation but for obvious economic reason, we can only offer reward points per product posting per person.

For example, if you own P-9 and Ref 9SEV2 and posted reasonable detail reviews (no matter on how many forums), you can earn WORD-OF-MOUTH 500 points.  This is the standard policy. But we can also award points on a case by case basis when a loyal customer is not only helpful but also participate in many online forums to help spread the word or assist other customers on support.  Reward Points is our way of saying THANK YOU.
500 points is worth $35 when used to redeem consumer products (Icon Mobile is coming!)

Or if you recommended a friend to purchase Nuforce high-end products in the past, let us know. That can earn you thousands of High-End Sales Referral points.  Hey, accumulate those points for V3 upgrade even if you don't want to buy another product. Who knows when you will be needing them  :thumb:



Toka

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Re: Nuforce Loyalty and Reward Program!!!
« Reply #8 on: 13 Oct 2008, 09:07 pm »
E-mail sent!  8)