The best way to describe "tube bloom" is a slightly enhanced "presence region" , slightly rolled off treble, and a warm "elevated" midbass region, all of which many ears find to be more pleasant sounding. This is the signature sound many of older "boomers" grew up with.
If you compare the tube system sound to, oh say a BOSE system, you will come away enjoying the sound of a old Scott 299 with decent speakers, and want to run the other direction when the Best Buy salesman turns up the sound on the BOSE.
Suddenly, you will hear/recognize the distortion of the BOSE, the hard, ringing, metallic sound, and wonder how they manage to sell anything at all. aa