[cryotweaks]

Does anyone know what happened to the Audiogon/Stereophile Marketplace?

[cryotweaks]

Well, a quick email off to Jon Iverson and I have the answer.  Stereophile discontinued the audiogon marketplace feed.  For those of you who pay audiogon a large monthly fee for advertising your wares, you have just lost much of your audience.

[cryotweaks]

The relationship was phased out last week.

[TONEPUB]

Just curious, did they mention any real reason why?

Was the audiogon thing just not generating that much interest?

Thanks!

[cryotweaks]

I didn't get into details, as there are usually legalities to tiptoe around.  All I know is, as a vendor paying dearly for Audiogon's services, their value proposition has just diminished greatly.  Stereophile.com visitors generated a good deal of traffic for my site when I would run ads.  One could run a "classified" ad on Audiogon, and essentially get very cheap advertising on Stereophile.com.

That was probably one of the reasons for the discontinuation.

[woodsyi]

That may be the case for new products but I go to Audiogon for used gear and not to Stereophile marketplace. 

[Brian Walsh]

This is not entirely breaking news but is appropriate and was due. I posted this message recently about all of this. My phone conversation was with someone in upper management of Stereophile.

[TheChairGuy]

I wonder if many eyeballs are lost at all with this change...who goes only to Stereophile for the listings?

It's probably not a massive loss in either revenue for Audiogon or loss of marketing opportunities to sell our wares for any of us.  For all we know, Audiogon may have been paying Stereophile to host a mirror-image site on theirs (doubt it, but it is among range of possibilities).

It does seem Audiogon regularly stabs themselves in the foot nowadays on a variety of matters, tho