I owned a Heritage archtop for a few years, never really getting along with it. P'ups would crap out unpredictably during sessions and there was just something about it that made me put it away when I had it in my arms for more than 30 mins, unlike some others which I cannot let go. Hard to explain -- some interments have it, but that Heritage did not. I traded it on Gibson 335 after a while and 12 years later, I still love that Gibson. I know the Heritage story, love the idea of tried and true old-style Gibson production still being kept alive by a spin off company of ex-workers but it just didn't work for me. I am perhaps a little jaundiced by the treatment I received when I called them up for advice on getting this guitar into better playable shape (the guy on the other end certainly didn't offer me a tour, let me just put it that way). I've played a couple in stores on and off since then but never really bonded with one. I know some good dealers keep them but I don't know many pros who really play them as a main guitar. For me, they trade on their history more than their quality but that is just my experience, it is certainly true that Gibson and Fender have made more than a few logs of their own in their day. Maybe the next one I pick up will be the 'one'....