New from Bose

milford3 · « **on:** 7 Jun 2011, 12:52 pm »

I had to check this out from Bose. Wait until you see the price. Wow!!

http://www.bose.com/controller?url=/shop_online/televisions/videowave/index.jsp

Peter J · « **Reply #1 on:** 7 Jun 2011, 02:06 pm »

Long ago I owned several Bose speakers...301s, 601s and 901s. Inovative for the era, and they were...BOSE!

In retrospect, it seems to me Bose has done something pretty extraordinary and it has little to do with audio. They've become a marketing juggernaut. Well known, and highly regarded by those who don't know better. I truly think they could successfully sell an electronic eggplant if they so chose. They are masters of ad copy and building value where's there's little.

So would I own their stuff now? Nope. But from a marketing perspective, they seem to be golden.

milford3 · « **Reply #2 on:** 7 Jun 2011, 02:23 pm »

Bose wants over 5k for this system. Am I to believe that consumers are willing to fork over over 5k for this?

Eric · « **Reply #3 on:** 7 Jun 2011, 02:32 pm »

Quote from: Peter J on 7 Jun 2011, 02:06 pm

Long ago I owned several Bose speakers...301s, 601s and 901s. Inovative for the era, and they were...BOSE!

In retrospect, it seems to me Bose has done something pretty extraordinary and it has little to do with audio. They've become a marketing juggernaut. Well known, and highly regarded by those who don't know better. I truly think they could successfully sell an electronic eggplant if they so chose. They are masters of ad copy and building value where's there's little.

So would I own their stuff now? Nope. But from a marketing perspective, they seem to be golden.

I owned the 601's and the 901's back in the late 70's. With a Pioneer receiver and Techniques turntable they sounded great for the time

Pez · « **Reply #4 on:** 7 Jun 2011, 02:33 pm »

Just put an order out for this tv. Thanks for this post I would have never known!

Peter J · « **Reply #5 on:** 7 Jun 2011, 02:39 pm »

Quote from: milford3 on 7 Jun 2011, 02:23 pm

Bose wants over 5k for this system. Am I to believe that consumers are willing to fork over over 5k for this?

Wouldn't surprise me. Not because of real value but percieved value.

low.pfile · « **Reply #6 on:** 7 Jun 2011, 03:48 pm »

With this TV, Bose has done an excellent job addressing the overall user experience, from selecting the source for playback to advanced sound integration. A/V enthusiasts typically automatically belittle anything by Bose, due to their recent audio products price/performance ratio, including myself.

Also I think they've tapped an area that is sorely ignored by the major TV manufacturers: the speakers on LCD TVs have become a joke from the time that the THIN panel became the trend. The A/V enthusiast's argument is anyone buying a larger than a mid size TV is going to connect it to a full receiver based multi-speaker system. That is an incorrect assumption. Joe/Jane care less about having surround sound. The manufacturers are prioritizing getting the entire display enclosure under 1 inch and obviously that is limiting what can be done with the audio. Not including wall mounting, all TVs need a stand which are 6-8 inches deep. With that size footprint on a stand, cabinet, shelf, having a 1 inch panel enclosure is pointless. Well, other then coolness factor. Yep, style over substance. But good sound is cool too, isn't it people?

Bose should try to license this (if it works) to the major players, just like they do for autos, instead of charging 2-3 times the price of an LCD TV. Go for volume over profit margin. I hope Sony and Samsung notice what Bose is doing with this TV**. I will, with open ears, try to give it a listen in person.

I'd like to update my own very decent sounding 4.5 thick Sony LCD TV for a larger size and improved image, but the built-in audio on the current line-up is unbearable to me--extremely good image quality with an audio quality of a 1970's pocket radio. No thank you.

** p.s. I just realized that I am listening to the built-in speakers of my 27" iMac (at 3" thick), so decent sound is very possible.

launche · « **Reply #7 on:** 7 Jun 2011, 04:04 pm »

The remote seems to be the best thing about this TV.

thunderbrick · « **Reply #8 on:** 7 Jun 2011, 05:17 pm »

$6K installed???? Have we become the catered-to, pampered, do-nothings from the movie WALL-E??

Pitiful.

Yeah, Bose was something 40 years ago, but in the early 80s I worked with a former Bose salesman who thought Bose/Sony was the cream of the crop. I hosted a party at home where my DQ-10s were playing, and the guy's wife turned to him and said "These sound a lot better than our four 901s!"

He was really pissed off. It was GREAT!

Edit: At least I think it was in WALL-E.

werd · « **Reply #9 on:** 7 Jun 2011, 05:25 pm »

This tv is pretty nice but its not worth 6k for a 42in. It does sound good for a tv i have to admit.

srb · « **Reply #10 on:** 7 Jun 2011, 05:45 pm »

Quote from: werd on 7 Jun 2011, 05:25 pm

This tv is pretty nice but its not worth 6k for a 42in. It does sound good for a tv i have to admit.

46" (not that it makes much difference @ ~ $6K). Bose targets the Best Buy consumer, offering clean, uncomplicated products, albeit at a higher price point.

This is a very high dollar item though, one that I might consider for a simple clutter-free vacation home or guest house - if I had a lot of money. But considering the majority of their demographic, it would have a much better chance at a $3K - $4K price point.

Steve

launche · « **Reply #11 on:** 7 Jun 2011, 06:34 pm »

You can get a 60" flat screen for $1500 and a sound bar for $500 and call it a day.

ajzepp · « **Reply #12 on:** 7 Jun 2011, 07:42 pm »

I could get a full Magnepan surroud set-up, new 50" flat screen, amplification and a pre/pro for that money.

Pez · « **Reply #13 on:** 7 Jun 2011, 09:16 pm »

Gee it sounds like Bose is creating a product and trying to make money on it to me.

Last time I checked my system (and 100% gaurantee yours) is a pain in the ass most of the time. This system seems like a great thing for people who want better sound and easier use without big ugly Magnepan panels everywhere. No one here has offered up any evidence that they have a better solution in both sound quality and ease of use as usual audiophiles miss the point of products like this.

youravhandyman · « **Reply #14 on:** 7 Jun 2011, 09:59 pm »

Great... It's the "Jitterbug" of televisions.

It has a market, that I can't deny. But a good integrator could provide you with a better display, sound and custom control (remote) for considerably less.

Pez · « **Reply #15 on:** 7 Jun 2011, 10:41 pm »

As an integrator I can say with honestly I doubt it.

46" TV $1000-1500 (that I make $0 from)
Logitech harmony remote (that I also make $0 from) $400
Bluray disc player $100 (Am I ever going to make any money???)
Soundbar that would be a bit better than the bose, but bigger $700 (I could make $75 here woohoo!)
Wiring, TV mount, labor, remote programming labor, probably about $1800.
=
$4200

And as an integrator I'm only making money on my labor (maybe $800-1000 though I doubt it.)... Lame and probably just barely worth the effort. On a job that's less than $15K you usually make very little especially when you factor in gas, and other expenses. And those are always the ones you wish you never did.

Freaking Costco is killing us on price. We can't even touch their TV costs. Ususally we are $200-600 more than the costco equivalent at our cost.

TheChairGuy · « **Reply #16 on:** 7 Jun 2011, 11:17 pm »

I think Bose is simply brilliant in a lot of ways - marketing-wise.

What they are offering for audio and video are replicated by many others...but they've deduced a way of cutting thru the maddening complexity of audio and video integration in many lives that don't want to bother keeping up with all the advances going on.

What that normally means is that their demographic tends to skew older...folks less flexible in wanting to learn all the new technologies and players in it.

Frankly, it's brilliant of them. In a biz marked by cut-throat pricing at every phase of consumer electronics...Bose found a way to make adequate, even unusually large, profit margins. They are nearly as impressive to me as Apple is today - and they probably have a safer business model long term to boot.

btw, not everything Bose does is ordinary....they have made advances in automotive seat designs and are even working on fully active auto suspensions. http://www.bose.com/controller?url=/bose_ride_system/index.jsp

While you or I wouldn't likely buy any of their audio or video devices (we know how to find and integrate at least as good for a lot less)...most of you are probably shitting on them a bit unduly.

srb · « **Reply #17 on:** 7 Jun 2011, 11:28 pm »

I remember posting in a topic about the Bose Wave Stereo, and when a friend purchased one and demoed it to me, I couldn't help but assemble several virtual component systems in my mind that would outperform it for $1300. But none of 'my systems' were easily transportable from room to room or wire-free.

On the other hand, I have not yet used a pair of noise cancelling headphones that worked as well on jet engine noise as the Bose Quiet Comfort phones, including ones from Sennheiser.

Steve

ajzepp · « **Reply #18 on:** 8 Jun 2011, 12:00 am »

Quote from: Pez on 7 Jun 2011, 09:16 pm

Last time I checked my system (and 100% gaurantee yours) is a pain in the ass most of the time. This system seems like a great thing for people who want better sound and easier use without big ugly Magnepan panels everywhere. No one here has offered up any evidence that they have a better solution in both sound quality and ease of use as usual audiophiles miss the point of products like this.

One of my favorite aspects of life is that often times the most rewarding results come about from having to make the most effort.

And I don't know that most audiophiles miss the point of products like this. Bose obviously targets females who will have veto power over their spouses. A large percentage of married women would much rather have litte cubes looking all cute in the bookshelf than they would having those big ugly Magnepans in the room. "And honey, why don't we just get this Bose television instead of all this other surround stuff and that way we can both get what we want."

Audiophiles don't miss the point...most of us fully understand we're simply not the target market.

Bob in St. Louis · « **Reply #19 on:** 8 Jun 2011, 12:53 am »

Great thread!!

Personally, as much as it pains me to say, Bose has a home run here.
Hell, they'll come to your house, set it up, hook up all your sources and even show you how to use it?!?!?!?!

You don't even have to get out of your chair while they hook it up?

Plus, I don't have to have speakers scattered all over the room?
Hell yeah!!

These folks have something here. Granted, they're not targeting "us", they're targeting the crown between BestBuy and Magnolia. That right there is a huge group.

That's the group who wants quality, but gets dizzy looking at all the 'seperates' and doesn't have a friggen clue how to hook it up, much less use it. Again, with this system comes a tech to your house who will hold your hand during installation and show you which buttons to push.

Is a Maggie tech gonna hook up your shit? I think not.

Trust me, I'm with you guys, that for this kinda money we could point these folks to the "cheap and chearful HiFi" section of our comfy little home here and show them pretty pictures of all the nice things they could buy with the same money and how much better their life will be after it all.

but.....who is going to their house to hook it all up, then provide lifetime tech support when they have a problem?
Not me pal.

Homerun by Bose? No....scratch that. I think this might be a grand slam.

Bob