If you're buying new because you want the warranty coverage, then hopefully you've verified that Sony will honor the warranty of a unit purchased on-line through an unauthorized dealer. I don't know if this is Sony's policy, but I know it's Denon's policy. I also don't know J&R's dealer status with Sony.
If you might consider a used player, then a used Sony DVP-7700 ES would be excellent for around $250. Later you could add a DAC and have a top drawer digital front end.
BTW, I have a Sony ES CD changer that I purchased new in 1992, and it's still running like a Swiss watch. Never has required servicing.