I ordered a set, seems like about an 8 week backlog. Ralph was great to email with. Mine are due in January if things go well.
My rational include: (I did read reviews etc, and they have gotten praise)
1) 100w into 8 ohm is plenty for my Daedalus Muse Studio speakers (~95db, and my current amps are 10w-60w)
2) Light weight (15 pounds each or so) - I was looking at expensive A/B amps - 60-110 pounds (at 63 that starts to matter)
3) Price very nice, compared to the competition (on par with XA30.8 and LTA UltraLinear) ( I was looking at much more expensive amps)
4) Energy efficient (maybe not too important here in the states now, but that can change)
5) Run cool - it does get hot down here in Lower Alabama
6) Monoblocks have sounded better to me so far (DIY M2x monos, and McIntosh MC60s vs DIY Aleph J and DIY ANK EL34 stereo amps)
7) Balanced operation - I run an 18 foot XLR interconnect from the pre to the amps, and have to use transformer for single end amps
(there is hum using RCA interconnects - I tried several. No hum with my Blue Jean Cable XLRs)

Long time, well known Tube Amplifier designer/builder/manufactuer made them, and uses them himself
9) Worse comes to worse, and I don't like them, they should not be too hard to sell.