I don't know Danny or his products. My point is if Paradigm is able to sell a lot more speakers with a supposedly inferior product it shouldn't take a rocket scientist to figure out how to crush them.
From what I am reading in this thread the opinion is GR Research offers a better value than Paradigm. My question is then why aren't they crushing them financially?
Can someone answer that question?
Yes, I can answer that. First of all it's a woefully misguided assumption that quality or value of product is the main goal for a company like Paradigm. Not to say they don't aim for goodness, but their strength lies in marketing to the masses. Those masses are far more price sensitive and name recognition driven than the average audio nerd who hangs out here. I'd liken it to a commodity as opposed to a more niche product company like GR Research. For that matter, any other small companies on board here. None will be after the same customer as Paradigm.
First and foremost, any company has to be profitable to stay in business. How they get there is not a one-size-fits-all equation. The "best" is almost completely subjective and as eternally elusive as Bigfoot.
Surely you can see this. Is the handmade Japanese knife competing with the Bed, Bath, Beyond fodder? No. Will the showroom stock automobile be competitive against the race-prepped example on the track? No. Would you expect to get a fine dining experience at Wendy's? No.
Different markets, different strategies. I'll wager most, if not all, small companies representing on this site were borne from a "craft" mentality. I doubt any went into business seeking to "crush" a big corporation. They cater to a different markets and thus the niche and specialty end of things does not compete with giants in most people's minds.
Were it all about the "best" product dominating a given industry, there would be only one thing in any given category, no? It would rise to the top organically. But that's not, and never will be, the case.
