I'm still here! Just taking in the comments, which btw I REALLY appreciate everyone taking the time to help!
To clarify a couple of things: I am not proposing a "bookshelf" system but am looking at two systems, one a stand mount monitor (9"w X 20" tall?) and the other a small floor stander.
Definitely NOT an entry level but a high performing small speaker. I don't do entry level, each of the models I build are for different tastes and applications but the quality level is consistent. The idea is a smaller high end system for people who want the speed and openness of an efficient speaker in a small size without a ton of sonic compromises made to get an illusory bass from a tiny box. Several of you have echoed my sentiment that it is best to use a subwoofer for room filling bass extension than compromise the main system. Spot on!
While $5K is still a lot of money, that is what it costs to build this quality level. People who know me realize that I am not getting rich, I charge what it takes to keep the business going, there really isn't a margin. That maybe one reason my customers are so loyal, they know that when they get a $15k-$20k speaker from this old school craftsman they are getting something they would have to pay much more for if from a typical corporation. Bottom line I am trying to make a smaller speaker that because of size and fewer components will be more affordable for those who want extremely high quality.
I am trying to do as much market research as I can because the startup is expensive and takes an enormous amount of time and energy. Unlike others who use off the shelf speakers the heart of my systems are drivers that I have developed and have made for me. That means I have to commit to a large quantity BEFORE I can even build prototypes.
Thanks for all your support and feedback