I find the WC pure entertainment - I am not even a casual fan of "the beautiful game".
Canada has not often fielded a team. Nor Ireland.
So I just tune in for the elimination rounds, and watch to see who the team that surprises folks and goes deeper than anticipated will be this time around. Cameroon back in the late 80's etc.
Don't get me wrong, I understand why people are passionate about it, but I cannot get past the diving and acting. It is foreign to me for the most part (though it is increasingly common in hockey and other sports).
The great goals amaze me, even though I cannot truly understand how hard it is to pull off!