Before you start tube rolling, make sure you give enough time for the tubes to break in (about 100 to 200 hours), and see if you are happy with the sound.
I just posted my comments about my experience with the Ultravalve (see the other thread on UltraValve build). I do not have any experience with the SED EL-34s. It would be interesting to hear from you what you think since i'm considering replacing the stock EH tubes with either the SEDs or PSVANEs.
By the way, stay away from the JJ power 6CA7. I had two of them fail within 4 months. Poor quality control. I'm going to throw out the other 2, just not worth it.