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Developing modifications or upgrades for a product is a time consuming process (to do it right)
I don't see how any company can control what a consumer decides to do after a product has been sold. If I thought a Sony boombox was crap and smashed it to smithereens, what can Sony do? They can refuse to replace/repair it because I violated their warranty conditions. I would think that's all any company can do -- refuse warranty for violation of terms. I would assume smashing it with a hammer or modding the innards would void the warranty with the manufacturer. I don't think any company should be upset or prevent a third party to mod their product. If the company thinks a mod is undercutting their profit, why wouldn't they do the same mod from the beginning and raise the price accordingly. It is always a business decision to design and manufacturer a product to a price point. If there is a concern that a third party modding can hurt the company, redesign it to include such mods from the first place and charge more. There has to be a point where modding becomes unnecessary. But is that the optimum model for business, i.e. profit margin? If that is not the case and you have made decisions in circuit design and parts used to bring forth a product with the best QPR at maximum profit margin, I would say encourage third party mods. Modders need a unit to mod after all. Wouldn't that be a win win situation for both the manufacturer and the modder?
There are certain "mods" that seem to be okay with most manufacturers. Tube rolling is accepted and almost anticipated. Why is changing an integral part of a circuit such as a tube okay, but changing a coupling capacitor warranty voiding? Is it because anyone is able to plug and unplug a tube and soldering is a skill that everyone doesn't have? What about op-amp swapping?
...Production-ready equipment has been tested to be built in a certain way and perform in a certain way. That's what they test for, that's all they can guarantee. It doesn't matter how good anyone's soldering skills are, if the unit is changed from the way it was designed, the warranty should be void.