Equivalent quality to low-end Monster -- so, not bad at all.
For some component video cables, I'd say it's a safe bet at the least.
Another option is MCM Electronics. They have some cheap-yet-nice audio and video cable if you can figure out how to navigate their website. When in-stock, their 50-2155 "High Resolution Audio Cable" is unbelievably nice for the price ($12.37/3-foot pair). This is presently my preferred audio cable (well, on the cheap side at least).