We can argue forever about whether cables make an audible difference. But what is for sure is that if the cable isn't properly made - and some aren't - it can negatively affect results.
Blue Jeans cables are very well made, even better in that sense than some more expensive cables.
So at the very least you have confidence that your cable isn't a negative factor the sound of your setup.
In addition, I've found their customer service to be exemplary. They dispatch your order almost immediately. And they once mistakenly sent me a set shorter than what I ordered. I emailed them about the mistake and they immediately wrote back apologizing, saying that a correct set was being sent, and even sent a prepaid envelope so I could return the mistaken set to them.