Believe Phillips who makes drives knows about how to clean its parts - https://www.youtube.com/watch?v=fzpHtTU1S7U
Philips made millions making drives, not maintaining them. They made so many in fact that they couldn't give toss about maintenance. This approach to cleaning cannot yield any positive results for two reasons:
1) The lens isn't a flat surface, it is a semi-dome with an elevated outer rim. This is to allow for proper light refraction because CD is a three-beam system. Now, the disc spins in a plane perpendicular to the lens' axis. In other words, something mounted on a disc cannot clean the lens because it cannot cover it's entire surface.
2) The lens radiates heat. This heat causes the surface of the lens to warm up. If the lens are dirty, this temperature literally bakes the dust particles and they remain on the surface. No spinning disc can clean this.
There is every chance this won't work and it never really did in my experience. There is every chance it will cause damage though because discs spin rather fast. This might work if linear speed of a disc was 1cm/s or less but this is obviously not the case. A properly stored CD player should have a long service life, providing the rest of the componentry is on par. If not, then servicing is available and if it is a matter of lens cleaning, you can do effetively by remoning the player's top cover.
James, a question for you sir. If you decided to make this new CD player, would you keep the single-DAC configuration or would you change it to a dual-DAC one like in your BDA series DACs?
I have talked to some local audiophiles and they say BCD-1 sounds better than BDA-1. I find that hard to believe considering BDA-1 is an obviously more elaborate topology and that was certainly not the Stereophile's conclusion.
Cheers!
Antun